From Assistant to CEO in 3 Years - Lulu Liang Interview - Episode 04


Lulu always had her life painted out for her, a product of tiger parents, she was going to be a Doctor. More specifically an optometrist. And failure wasn’t an option.


When a bad grade at school threw her a curveball, she swapped paths for pursuing a MBA instead. She worked as a business consultant for a brief moment and quickly realised this wasn’t her dream either.


After stumbling across Mimi’s Morning Routines video, Lulu was inspired.


Then she did what no one expected of her, she opted for a pay drop and applied to work with Alex and Mimi as a social media customer service assistant. This was a bold brave move!


Alex quickly saw potential in her and during a sit down meal, the principles and importance of prior preparation was proved. The spark in Lulu’s eyes was seen and she blew Alex and Mimi away with her ideas.  


Lulu tells us how she had an ambitious 3 month goal of excelling beyond her role, from operational assistant to manager, then to CEO without real prior experience of what she was getting herself into. And how her starting job title only made her push harder.


She shares techniques about;


  • Breaking the permission seeking role for an extreme ownership model.



  • Adding value is the main indicator of her success.


  • Not playing the victim card.


  • Always coming up with the solution by creating a motion of next steps.


  • Being humble and not expecting that she deserves everything handed to her, allows her to grow.


  • How having a curious mind and becoming an infinite learner keeps her in the game.


Her words of wisdom are beyond her age. We’ve loved chatting with her and learning how she’s developed processes that allowed Luxy to grow beyond our expectations, filling in the gaps we never knew that need filling. She’s an exceptional young woman.


Hope you enjoyed this week’s episode with Lulu, you can find out more about her and Luxy Hair here:




Find the inspirational books Lulu mentioned here:


  • Success Principles - How to Get from Where You Are to Where You Want to Be by Jack Canfield

  • Scaling Up - How a Few Companies Make It...and Why the Rest Don't by Verne Harnish

  • Traction - Get a Grip on Your Business by Gino Wickman


Also the tools she likes use that gets her ahead:


  • - Trello’s boards, lists, and cards enable you to organize and prioritize your projects in a fun, flexible and rewarding way.

  • - Slack is a collaboration hub, where the right people and the right information come together, helping everyone get work done.

  • - The next generation enterprise phone system

  • - The Five Minute Journal

Designed to inspire you to live your own dream life.

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Produced by Jason Sanderson - Podcast Tech